Press & Media
AED 2,400 per household. Every year. Gone.
MYLO is the region's first loyalty intelligence platform. Launching Q4 2026. Press release, screenshots, logos, founder bio, and fact sheet below.
Press Release
Pre-launch announcement
MYLO Announces the Region's First Loyalty Intelligence Platform, Putting Over AED 2,400 Per Household Back Where It Belongs
Dubai-born app unifies loyalty programmes into one dashboard, showing UAE residents the real value of their rewards, in dirhams, before they disappear.
DUBAI, UAE. Every day across the UAE, loyalty points expire quietly. A flight upgrade that never happened. Hotel nights that lapsed. Cashback earned on groceries, school runs, and fuel, and then forgotten. The average UAE resident holds memberships in eight to twelve loyalty programmes and actively manages fewer than three. The result: an estimated AED 2,400 or more per household, per year, gone without a single transaction.
MYLO is built to close that gap.
The app connects more than twenty-three of the UAE's major loyalty programmes (airlines, banks, hospitality, retail, fuel, and transport) into a single dashboard. Balances are shown in AED, not points. Expiry alerts notify users before value lapses. And at the point of purchase, MYLO tells users which card earns the most at that exact merchant, right now.
“There is nothing in the UAE that shows you the full picture,” said Acer Jamal, Founder and CEO of MYLO. “You have points at Skywards, points at Marriott, points at noon and Careem and half a dozen banks. They all expire on different dates in different units and nobody tells you. MYLO fixes that: one view, in dirhams, with a clear next action.”
The problem is structural. UAE residents hold more loyalty memberships per capita than almost any market in the world, a product of the country's concentration of airlines, international hotel chains, premium credit cards, and high-volume retail. But the tools to manage those programmes have not kept pace. Balances sit in separate apps with separate login credentials, denominated in points rather than value, with expiry conditions buried in programme terms.
MYLO is built for this market specifically. At launch, the app connects 23 programmes across airlines, banks, hospitality, fuel, and retail, consolidating what has historically been a fragmented and largely invisible part of household finances.
The app is currently in pre-launch. Early access opens to waitlist members ahead of a public Q4 2026 launch. The Explorer plan is free with no credit card required. UAE residents can join the waitlist and run a free Loyalty Audit at mrmylo.com.
About MYLO
MYLO is a Dubai-based loyalty intelligence platform that helps UAE residents find, manage, and act on their loyalty rewards. The Explorer plan is free forever. Paid tiers (Optimizer at AED 29/month and Maximalist at AED 59/month) unlock additional programme connections, faster expiry alerts, and card recommendations at point of purchase. More information at mrmylo.com.
Media Contact
MYLO Public Relations
press@mrmylo.com
Story Angles
Three ways to cover this.
- →The data story: UAE residents lose an estimated AED 2,400 per household annually in expired loyalty rewards. MYLO has the programme-by-programme, sector-by-sector breakdown. No equivalent dataset exists for this market.
- →The product story: SuperStack™ is a real-time algorithm that calculates the single highest-earning card for any merchant, factoring base earn rates, category bonuses, live promotions, and spend caps simultaneously. Built in Dubai for the UAE market.
- →The founder story: Acer Jamal founded MYLO in Dubai after experiencing firsthand what most UAE residents live with: rewards scattered across a dozen programmes, expiring quietly, with no clear sense of what any of it is worth. Available for interview, briefings, and live product walkthroughs ahead of launch.
App Screenshots
Available for editorial use.
High-resolution framed screenshots (1560 × 3000 px). Download the full pack below.
Sign In
CardIQ™ Scanner
Dashboard
Your Cards
SuperStack™
Profile & Tiers
Downloads
Press kit assets.
App Screenshots
6 framed hero PNGs · 1560 × 3000 px · 4.6 MB
Logo Pack (English + Arabic)
English & Arabic wordmarks, combination marks, app icon + mascot · SVG + PNG · Print & web ready
Bare Screens + SVG
6 PNGs (1170 × 2532 px) + 6 SVG masters · 2.4 MB
Logos are available in SVG and PNG (1024 px). Do not alter proportions, colours, or apply effects without approval.
Fast Facts
Company at a glance.
Founder
Acer Jamal, Founder & CEO.
Acer Jamal is the founder and CEO of MYLO. He built MYLO after experiencing firsthand what most UAE residents live with daily: loyalty points scattered across a dozen programmes, balances expiring quietly, and no clear sense of what any of it is actually worth.
MYLO is his response to that gap: a product built specifically for the UAE market, where loyalty programme density is among the highest in the world but the tools to manage them have never kept pace. He leads product, technology, and commercial development from Dubai, with a focus on building something that works for this market and beyond.
Acer is available for interview, briefings, and product walkthroughs ahead of launch.
Media Contact
Get in touch.
For press enquiries, interview requests, additional assets, or background briefings, reach us at the address below. We respond within one business day.
press@mrmylo.comMYLO Public Relations · mrmylo.com/press